Amplify: Your Brand

Speaker: Bill Rasmussen, ESPN Founder

Azusa Pacific University will host Amplify: Your Brand, the first in a series of Amplify conferences presented by the School of Business and Management. The two-day event, taking place September 21–22, features prominent APU alumni and industry leaders in targeted sessions on how to expand your brand’s reach and build connections.

  • Friday, September 21 — Alumni are invited to a mixer and dinner event including opportunities for networking and entertainment by a live band. Current students may attend the Friday night dessert and meet-and-greet portion.
  • Saturday, September 22 — Current students and outside guests join for breakout sessions and a business etiquette banquet led by alumni presenters.

Bill Rasmussen, the founder of ESPN, will deliver the conference’s keynote speech on the development of the first 24-hour television network and one of the most successful brands in sports today. Rasmussen will speak at Friday night’s alumni-only dinner, and again on Saturday to students and outside guests.