Explore the Horizons of Your Creativity with APU’s Design Studies Major

APU’s Bachelor of Arts in Design Studies leads students to develop the skills necessary to master the elements and principles of design, along with the creative and technical skills that are applied to design projects. In the design studies major, students learn how storytelling enables a designer to transform complex information into elegant design resolutions with compelling visual narratives.

An integral goal of this major is to produce creative visual communication leaders who clearly articulate concepts for design challenges. This is balanced with an understanding of the Christian faith through critical, creative, and collaborative endeavors that demonstrate a sense of ethical awareness and responsibility. All design studies majors engage in cutting-edge, rigorous internships that provide connections to the design industry, the entertainment industry, and nonprofit organizations.

Throughout the program, students learn to apply a wide range of communication products, including branding and identity, editorial design, vector and digital illustration, and user interface and experience design. Students work on projects that promote humanitarian organizations, confront social issues, and encourage responsible interaction with life's challenges. Design studies majors leave APU prepared to create design work that communicates effectively and meets client and customer needs. A graphic design minor is also available.

Is This Major Right for You?

You’re a design studies major if you:

  • Enjoy creatively resolving visual communication problems by using technology along with conventional media.
  • Find inspiration in reimagining the overall impression users have when they engage with a website, software, or application.
  • Appreciate exploring the conceptual possibilities of the ideation process necessary for developing enduring design.
  • Are willing to research and create diverse visual solutions within the deadline-oriented environments.

Design Scholarship

A talent-based scholarship program is available to eligible incoming design majors. Learn more about the Art and Design Scholarship.

[APU’s design program is] inventive, visually distinctive, and spiritually enriching.

Michael Musa ‘15, UI/UX Designer at Klientboost

Note: This information is current for the 2018-19 academic year; however, all stated academic information is subject to change. Please refer to the current Academic Catalog for more information.